How to get better lead conversion

What’s the point of all the marketing efforts if you don’t get the leads, right? And the lead conversions, of course.

Cloze is designed to put high-quality leads in front of you and help you convert them. Cloze is a mobile-first CRM that builds tools around connecting with people you know. A 2020 update on Cloze described it this way: “Every task tool, social media post, calendar item, notes platform, and connected account available to modern-day professionals funnels into a Cloze database and is immediately, elegantly propagated into the software’s network of reminders, tasks, email templates and leads.”

This is the basis for its new lead-matching algorithm. For example, if the lead has a former relationship with a real estate agent at a brokerage, Cloze will highlight that connection. Its software is able to unearth historic, specific, agent-to-lead contact as well as the nature of their communication and how long it continued for. It doesn’t matter how long ago it was. The trick is claiming those leads before a competitor does, because they will be just as easily discovered in other databases…